When we played out the scenarios in David's game we noticed that ruralnet|online didn't figure much. In fact although it was there in the background some of the people didn't use it until year 3!
Now this might seem a bit worrying when we're trying to work out what ruralnet|online should be but I didn't come away thinking that.
We had a fair amount of debate on the day about one-stop-shops vs network and where ruralnet|online would fit in.
As has been said here and elsewhere the old model of a membership and subscribers is breaking down and having to be rethought radically. Whatever happens I think the following two points will be central to our offering:



